New Video Coming Soon
For Evolution Fasteners, I oversaw the entire creative evolution, from brand to digital presence.
The identity balances technical precision with approachable clarity, aligning with the industrial nature of fasteners while still being accessible to engineers, architects, and construction professionals.
The website (now live) organizes a complex product catalogue
(Evoshield®, bi-metal, insulation fixings, masonry anchors, etc.) in a user-friendly way, enabling users to find the right fixing for their application quickly.
I also crafted video content and motion graphics to showcase product features, performance, and applications, giving life to often dry technical content.
Finally, I designed the supporting documentation (brochures, datasheets, guides) to maintain visual consistency, clarity, and usability, reinforcing professionalism and trust.
Sector
Construction / Industrial Hardware / Engineering Supplies
Services
Brand Identity — logo, visual language, brand guidelines
Visual Direction / Art Direction — defining imagery, colour, layout style
Web Design & Development — structure, UX, UI, front-end / back-end
Content Strategy & Copywriting — messaging, product descriptions, user flows
Video / Motion Graphics — product demos, explainer animations
Documentation / Collateral Design — brochures, technical datasheets, guides
UX / UI Design — making sure the site is intuitive, fast, and user-friendly